Blogging For Traffic – WordPress Optimization

Posted by scoop on August 3rd, 2006 in Business Blogging, Promotion, SEO, Tips, Word Press |

Optimizing a blog is the best way to get traffic. Just like optimizing any other website, working on optimizing a blog works on basically the same principles. The content and posts needs links from other websites, it must be unique and search engine friendly.

If like many, your blog software of choice is WordPress, it is imperative that your blog is spider-friendly, in other words, it is easy to find by the search engine spiders. Having keywords in your URL is an absolute must, and WordPressis famous for making that bit easy.

Tags ? both title and meta should be given a lot of thought to, and because most blog software typically uses your post?s title as the title tags, it is imperative to include keywords in your title as much as humanly possible. Setting up your blog software well is also important, and a good tip is to use URLs that include the post title or post name in them rather than having a number of variables.

In WordPress you should set the permalinks so that it uses %postname% in the URL. You can also set up a specific category for the post archives, and you might consider using a keyword that?s related to your blog instead of the default, which is typically the word ?archive?.

Fintan Darragh, who gives some great advice on WordPress SEO tips, says that the goal is basically to stick more keywords up into the URL and remove the faff which nobody uses, to make the URL search engine and people attractive.